| 000 | 00527nam a2200193Ia 4500 | ||
|---|---|---|---|
| 008 | 220516s9999 xx 000 0 und d | ||
| 020 | _a9780074517802 | ||
| 041 | _aeng | ||
| 082 |
_a659.1 _bMOH/A |
||
| 100 | _aMohan, Manendra | ||
| 245 | 0 |
_aAdvertising Management _b: Concepts and Cases _c / by Manendra Mohan |
|
| 260 |
_aNew Delhi: _bTata McGraw-Hill Publishing Company, _c2006. |
||
| 300 | _axi, 418p. | ||
| 650 | _aAdvertising | ||
| 650 | _aEconomic | ||
| 650 | _aManagement | ||
| 650 | _aMarketing | ||
| 942 | _cBK | ||
| 999 |
_c13109 _d13109 |
||