Cateora, Philip R. ;  Graham, John L. ;  Salwan, Prashant <br/><br/>
International marketing 
/ by Philip R. Cateora 
 - 13th ed. 
 - New delhi:  Tata McGraw-Hill publishing,  2008. 
 - xxxi, 888p. ; 25cm 
<br/><br/><label>ISBN: </label>9780070666993 
<br/><br/><label>Dewey Class. No.: </label>658.848  / CAT/I