Stanton, William J. <br/><br/>
Fundamentals of Marketing 
/ by William J. Stanton and Charles Futrell 
 - 8th ed. 
 - New Delhi:   McGraw-Hill Book Company,   1987. 
 - xx, 666p. 
<br/><br/><label>ISBN: </label>0071003045 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Distribution<br/>Management<br/>Marketing<br/>Promotion
<br/><br/><label>Dewey Class. No.: </label>658.8  / STA/F