Crawford, C. Merle <br/><br/>
New Products Management 
/ by C. Merle Crawford and C. Anthony Di Benedetto 
 - 6th ed. 
 - New Delhi:   Irwin McGraw Hill,   2000. 
 - xxv, 534p. 
<br/><br/><label>ISBN: </label>9780071175166 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Launch<br/>Management<br/>Management<br/>Project Evaluation
<br/><br/><label>Dewey Class. No.: </label>658.575  / CRA/N