Chunawalla, S. A. <br/><br/>
Advertising, Sales and Promotion Management 
/ by S. A. Chunawalla 
 - 4th ed. 
 - Mumbai:   Himalaya Publishing House,   2012. 
 - 533p. 
<br/><br/><label>ISBN: </label>9789350244876 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Print Media<br/>Public Relations<br/>Sales Promotion
<br/><br/><label>Dewey Class. No.: </label>659.1  / CHU/A