Consumer Behaviour : And Marketing Action / by Henry Assael
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TextLanguage: English Publication details: Delhi: Thomson Learning , 2001. Edition: 6th edDescription: xviii,718pISBN: 9789812401229Subject(s): Brand Loyality | Cognitive | Consumer Behaviour | ManagementDDC classification: 658.834
| Item type | Current library | Call number | Status | Date due | Barcode |
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PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY | 658.834 ASS/C (Browse shelf(Opens below)) | Available | 106190 | |
Books
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PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY | 658.834 ASS/C (Browse shelf(Opens below)) | Available | 106192 |
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| 658.83 TIW/R Research methods in marketing | 658.83 TIW/R Research methods in marketing | 658.83 TUL/M Marketing Research : Measurement and Method | 658.834 ASS/C Consumer Behaviour : And Marketing Action | 658.834 ASS/C Consumer Behaviour : And Marketing Action | 658.834 BRO/P Producer, consumer & social choice | 658.834 LOU/C Consumer Behaviour : Concepts and application |

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