Marketing Environment, Concepts and Cases (Record no. 20457)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00414nam a22001457a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230804072356.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230804b |||||||| |||| 00| 0 eng d |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | MEH/M |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Mehta, Subhash C. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Environment, Concepts and Cases |
| Statement of responsibility, etc | /by Subhash C. Mehta |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Name of publisher | McGraw Hill Publishing Company Limited |
| Year of publication | 1980 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 560p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Lost status | Damaged status | Permanent Location | Current Location | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|
| PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY | PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY | General Stacks | 04.08.2023 | 658.8 MEH/M | 82958 | Books |