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Marketing Management

Tull ,Donald S.

Marketing Management / by Donald S. Tull and Lynn R. Kahle - Singapore : Macmillan Publishing Company, 1990. - xvii,779p.

ISBN: 0029462789

Subjects--Topical Terms:
Forecasting
Management
Marketing Environment
Wholesaling

Dewey Class. No.: 658.8 / TUL/M

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