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Principles of Marketing

Kotler ,Philip

Principles of Marketing / by Philip Kotler and Gary Armstrong - 10th ed. - New Delhi: Prentice Hall, 2004. - xxv,661p.

ISBN: 9788120323490

Subjects--Topical Terms:
Digital Connection
Management
Marketing Intermediaries
Web Casting

Dewey Class. No.: 658.8 / KOT/P

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