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Foundation of Advertising : Theory and Practice

Chunawalla,S.A.

Foundation of Advertising : Theory and Practice / by S.A. Chunawalla and K.C. Sethia - 9th ed. - Mumbai: Himalaya Publishing House, 2019. - 600P.

ISBN: 9789352994076

Subjects--Topical Terms:
Animation Films
Electronic Media
Management
Segmentation

Dewey Class. No.: 659.1 / CHU/F

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